Portfolio — 2025

Daniela
Jiménez

Content creator · Videographer · Project manager · Strategic designer & comms. Based in Mexico City.

Mexico City Available for projects

——

Some projects need strategy. Some need production. Some need communication. Most need all three.
Content Creation Videography Project Management Strategic Design & Comms
About
01
Background

Strategy meets
narrative
meets execution.

Comms and media graduate with a focus on digital marketing, audiovisual production and creative project management. Five years across campaigns, audiovisual production, digitalisation, and social impact — developing strategic design, content and experiences that land ideas towards people.



Collaborating with brands, artists, photo studios and organisations to build storytelling that defines them. The work merges strategic thinking, narrative sensitivity, and hands-on execution.

5
Years of experience
4
Core disciplines
Stories told
1
Point of view
Work
02
I

Content Creation

Social media content, reels and editorial storytelling — for Hyrox Mexico and El Buk photo studio.

Hyrox Mexico El Buk Reels Social Media
El Buk — Natalia Bermúdez artist portrait
El Buk — Natalia Bermúdez
El Buk — Andrea Sutton artist portrait
El Buk — Andrea Sutton
Hyrox — Athlete Reels
II

Visual Design

Brand identity, social campaign design, and strategic visual communication for organisations and brands.

ADRA Mexico Fortaleza Flor Dental Brand Identity
Fortaleza — Brand identity logo
Fortaleza — Brand Identity
ADRA Mexico — Gender equity campaign
ADRA Mexico — Campaign
Flor Dental — Logo for Dra. Blanca Flor
Flor Dental — Logo
III

Audiovisual Production

Videography, on-set coordination, and creative direction across music videos, branded content, and short film.

Videography Music Video Branded Content Direction
On set — film production
On Set — Film Production
On location — metro CDMX
On Location — Metro CDMX
IV

Project Management

Studio operations, client logistics, and automated workflows. Studio Manager at Concordia Photo.

Concordia Photo Studio Management Workflows Weddings
Concordia Photo — Studio portrait session
Concordia Photo — Studio
Behind the Operations
Add via assets/videos/
Projects
03

Selected
work

A selection of projects across content creation, brand strategy, audiovisual production, and studio management. Each one a different brief — all built from the same conviction that the right story, told well, lands.

001
Concordia Photo
Studio Management · Ongoing

Studio Manager for local and destination wedding photography. Operations, client accounts, project logistics, AI-powered workflows and reporting systems that support growth and exceptional client service.

OperationsPMWorkflows
002
Hyrox Mexico
Content Creation · 2024–2025

Athlete testimonials, event documentation and social reels across the HYROX race season in Mexico. Multi-competitor storytelling built around performance, community, and ambition.

ContentReels
003
El Buk Studio
Content Creation · Ongoing

Portfolio creation and social content for artists. Reels for actors, musicians and creatives — storytelling that defines each talent's voice and on-screen presence.

Artist PortfolioReels
004
ADRA Mexico
Visual Design · Social Impact

Strategic communications and social media design addressing poverty, gender equity, and migrant rights — content designed to inform and mobilise.

Social ImpactDesign
005
Fortaleza
Visual Design · Brand Identity

Full brand manual — logo system, typographic identity, colour palette, texture guidelines, and visual language. Industrial, bold, and unapologetically physical.

Brand IdentityDesign
006
Audiovisual Production
Videography & Direction · Various

Videography, on-set production coordination across music videos, short films, and branded content. From boxing gyms to concert stages — managing the frame that carries the story.

FilmVideo
Services
04

What I
bring

I

Content Creation & Videography

Content that carries a point of view. From social media strategy to editorial production and video — built around the story you need to tell and the audience you need to reach.

  • Social media strategy
  • Reels & short-form video
  • Videography
  • Artist portfolios
  • Campaign creation
II

Project Management

Structure that enables creativity. Studio operations, production planning, team coordination, and AI-powered workflow implementation — from brief to delivery without losing the idea.

  • Studio & ops management
  • Production coordination
  • Workflow automation
  • Resource planning
  • Client account management
III

Strategic Design & Comms

Brand identity, visual communication, and strategic messaging for organisations that need to be understood and remembered. Design and comms as a unified discipline.

  • Brand identity
  • Visual communication
  • Comms strategy
  • Social impact campaigns
  • Digital marketing
Contact
05

Let's
work
together.

Open to projects in content creation, videography, audiovisual production, brand strategy, and creative project management. Based in Mexico City.

Available — 2025

I work best at the intersection of ideas and execution — where a brief becomes a strategy, a strategy becomes a story, and a story becomes something that actually reaches people. If that's the kind of collaboration you're looking for, let's talk.